World Breastfeeding Week
August 1 - August 7
#WBW2026 will focus on tracking progress and evaluating breastfeeding impact on nutrition, food security and poverty reduction with highlights of successful implementation and lessons learnt. In 2026, the WBW-SDG campaign will enter its third cycle and will focus on tracking progress in Thematic Area 1: Nutrition, food security and poverty reduction. The campaign will measure progress, showcase global and regional statistics with highlights of what works and what needs further improvement.
Protecting, promoting and supporting breastfeeding will ensure optimum nutrition, food security and poverty reduction. Breastfeeding saves both the infant and maternal lives. It also supports nutrition, development and lifelong health. Breastmilk is a low-cost, locally available nutrition for all, hence promoting equity with economic returns to families and nations. We invite all the actors in the Warm Chain of Support for Breastfeeding to join us in understanding what is working in countries that are reporting good breastfeeding progress.
#Breastfeeding can act as an equaliser in our society and efforts must be made to ensure everyone has access to breastfeeding support and opportunities. It is essential that no-one is left behind especially vulnerable mothers who may need additional support to reduce breastfeeding inequalities.
Target audiences including governments, policymakers, workplaces, communities and parents will be engaged to play their critical roles in empowering families and sustaining breastfeeding-friendly environments in the post-pandemic work life. The theme is aligned with thematic area 4 of the WBW-SDG 2030 campaign.
#EnablingBreastfeeding #EmpoweringParentsCampaign #BreastfeedingSupport #StrengthenWhatWorks
Source: World Breastfeeding Week 2026